Keep Australia Beautiful runs from 19-25 August, and Benalla Rural City Council is urging local residents to join in the campaign to spread the word about preventing litter.
“The ‘Write Your Wrong’ campaign run by Keep Australia Beautiful is a fun way that people can join in to spark discussion around why littering is something you just shouldn’t do,” said Mayor Cr Barbara Alexander.
People can join the campaign by sending in their suggestion of something tacky, funny or silly that is very wrong to do, to the website www.LitteringIsWrongToo.org.au, or the Keep Australia Beautiful Facebook, Twitter or Instagram accounts. Over five weeks, the best entry for each week will be given $500 and will feature in Keep Australia Beautiful publicity campaigns.
“We need people to talk about why littering is wrong,” said Cr Alexander. “It isn’t just unsightly, it gets into our drainage systems and waterways, and harms wildlife and ecosystems. I’d encourage anyone who is tempted to drop a piece of litter to think about where it is going to end up, and what sort of a signal it sends to other residents and people visiting our community.”
The Council is also doing its bit to reduce litter and encourage good recycling behaviour away from home. It supports the Benalla Litter Prevention Group who run the“Adopt-A-Spot” program, where volunteers can nominate an area that they wish to monitor and clean up. “The community is fortunate that these dedicated volunteers collect bags of rubbish every week that others leave behind”, said Cr Alexander.
The Council has also recently introduced extra bins around the newly upgraded skate park with funding sourced from the Packaging Stewardship Forum in a joint application with other North East Councils coordinated by NevRwaste. These bins are placed to encourage good recycling behaviour away from home.
Keep Australia Beautiful records a National Litter Index each year, and in the last eight years, Victoria has recorded a reduction in 60% in litter volume. While most litter types recorded a decrease, cigarette butts remain the most frequently identified item and plastic litter objects contribute the largest amount of volume to the litter stream.